A brand new year

Gosh, time certainly flies! It’s been close to 9 months since hahanoyume was on the drawing board when the lil missy was only 6 months old. She’s now 15 months old and how she has grown! She was the body model for our kimono rompers (which explains the larger cut! Coz she was chubbehhh) and now she could hardly fit in them anymore. Which is sad coz I love those rompers so much. Soooo…. I’d decided to make them in larger sizes (12-18 months) just so that she can wear them! Yea, it’s a perk to have your own baby clothing line, just so that you can dress your lil ones up. Hehe. So yes, to many moms out there who requested for larger sizes, your wish came true! We are launching the 12-18 mo rompers middle of Jan, so stay tuned 🙂

2015, how shall I put it simply, was a roller coaster year for me. Lots of ups and downs, some lull, but I suppose, mostly ups if I were to put it in a more positive perspective. I’ve learnt so much, having no background in baby fashion, or even social media marketing for that matter. But I’m glad I took this path as it’s fun to learn new things, venture into the great unknown, and discover strengths and talents that i never knew I ever had. LOL. I now know I can survive with so little sleep (sometimes less than 5 hours even) as the only time I get to work is when the lil one is in bed. At 10pm. And I’ll work till it’s past lunch hour in NYC. So many things to do, so little time. But I like it, the adrenaline rush that I get from having so much going on in my head and getting things done in the way I visualized it to be. Never knew I had creative juices going on in there until I’m actually doing it. Loved arranging photographs together in our maiden catalogue, enjoyed designing posters for our social media pages. Well, doesn’t rake in as much dough as when I was in the bank, but hey, at least I’m enjoying what I do right? That’s putting it in a positive perspective alright. LOL

And now that I’m left alone to run the show (oh yea, forgot to mention that F and S have decided to spend more time with their families, hence are no longer in the business), it can be quite daunting at first (I’m a techie idiot!), but survival skills kicked in the very next day and I had to pull myself together and just continue the marathon. Slow and steady wins the race, they say. Well steady yes, not too slow, I’d say. The world is ever changing and competition is rife. Consumers are getting wiser by the minute. They expect perfection. And that is what we strive to offer. In the quality of our fabric, to how we wrap and box our kimonos. The speed we deliver the boxed kimonos to how fast we reply customers’ queries. I even posted the certificates of origin of our fabrics on our website as I believe in not breaching our customers’ trust in us. 

So, what lies ahead for us in 2016. Plenty. We wil be rolling out new designs middle of this month, with bigger sizes for rompers (12-18 mo) and tops & dress (3-4 yo). We want to also be in Penang (so that our loyal northern customers can shop for their kimonos there), so do let us know if there are any retailers in Penang which you think will be perfect to carry our apparels. There’re also plans to enter into a major departmental store in KL, still rather premature at this stage, keeping fingers crossed! We are also looking at venturing down south, now that’s a totally new chapter altogether 😉

Last but not least, we are also on the lookout for brand reps and enthusiasts on Instagram. Do head over to our account @hahanoyume for details 🙂

Till our next post, wishing all a very Happy New Year! Yoi otoshi o!  よいお年を!xoxo